CIRCULAR INTELLIGENCE PLATFORM

From obligation
to optimization.

We partner with you to analyze and visualize your value chain from source to shelf and supplier to consumer. Know what you owe, close the gaps that cost you most, and turn EPR obligations into circular opportunity.

Overwhelming requirements.

Producers today face a web of intersecting obligations across materials, fees, design mandates, and data requirements.

Person overwhelmed by regulatory requirements
  • Sourcing costs, material fees, and supplier negotiations tied to regulatory thresholds.
  • State-by-state producer responsibility fee calculations across multiple jurisdictions.
  • Design-for-circularity mandates and product sustainability requirements.
  • Traceability data requirements across an expanding set of jurisdictions.

A regulatory wave is building.

7
US states with enacted packaging EPR laws
CA, CO, MD, ME, MN, OR, WA
15+
States expected by 2030
CT, IL, NY actively drafting
$25K
Per-day penalties for non-compliance
Plus sales bans and public listing

And it's not just packaging. Battery EPR, Textiles, PFAS, Global EPR, Digital Product Passports, and CSRD are next.

Two layers of intelligence. One integrated outcome.

The expert leads. The AI amplifies.

Your Circular Intelligence Partner

Strategy and Implementation

Your strategist maps your regulatory landscape, translates gaps into execution plans, and ensures measurable ROI at every phase.

20+ years across value chains - Fortune 1000 to SMBNon-profit / Education / GovernmentHigh-Volume Waste (Packaging / CPG / Furniture)High-Complexity Durables (Auto / Aero / Electronics / High Tech)High-Regulation Compliance (Medical / Chemicals / Built Environment)

ARIA

Adaptive Resilience Intelligence Advisor

ARIA works autonomously as data changes across your entire portfolio, validating data, assessing recyclability, modeling scenarios, and drafting supplier outreach.

Data Validation - flags inconsistencies before they become feesRecyclability - confidence-scored estimates you can explain to auditorsGap Prioritization - ranks missing data by cost impactSupplier Comms - drafts personalized data requests automatically

Capability Areas

Each capability area maps directly to a RHEO module - together they form the complete circular intelligence loop.

Five CapabilityAreasOne integrated outcome.RRegulatoryPortfolio ComplianceHHorizon ScanningObligation TrackingEExposureGap AnalysisEEnd-of-LifeRecovery PathwaysOOptimizationScenario Modeling
R

Regulatory & Portfolio Compliance

Understand your full compliance posture across every product and every state. See fee obligations, filing deadlines, and regulatory status in one connected view.

Multi-state compliance matrix
Fee calculation by product
Filing deadline calendar
Compliance status roll-up

Getting Started with The RHEO Group

Two layers of intelligence. Your Circular Intelligence Partner guides strategy. ARIA does the heavy lifting.

1
Wk 0
Discovery
Regulatory map
CIP
2
Wk 1-2
Onboarding
Platform ready
CIP
3
Wk 2-3*
Data Initialization
Products scored
ARIA
4
Wk 3-4
Gap Assessment
Action plan
CIP + ARIA
5
Wk 4-5
Baseline
Fee exposure known
Both
6
Wk 5+
Optimize
Intelligence loop
Both

*pending all data is readily available

Why teams switch to RHEO

Purpose-built for packaging Extended Producer Responsibility (EPR), not retrofitted from a general compliance tool.

What you need to do
Spreadsheets
Generic SaaS
RHEO
Track obligations across multiple states
Calculate fees per product, per state
See compliance down to individual components
Know how much to trust each data point
Calculate fee credits for better materials
Find which missing data costs you the most
Test material changes before committing
Trace every number back to its source

Built for how regulations actually work

Always know what to trust

When your team questions a number, trace it to its source. Every data point tagged with where it came from and how confident you should be.

Ready for the next regulation

Packaging EPR is first. Battery EPR, PFAS, carbon regulations plug in without rebuilding. Your data carries forward.

Your data, fully isolated

Every query scoped to your organization. Full audit trail. Built for the security review your procurement team will require.

COMING SOON

Circular Readiness Score

One number (0–100) that answers: how ready are we to operate in a circular economy? With full drill-down into what's driving it.

Product IntelligenceEconomic AlignmentOperational MaturityValue ChainPlatform Utilization

Our Team

Strategy and implementation expertise across the full value chain.

Sushma Kittali-Weidner
Sushma Kittali-Weidner
Founder & Managing Partner
Circular Technology and Operations
Renee Bedford
Renee Bedford
Co-Founder & Managing Partner
Ecosystem and Reverse Logistics
Nicole Smith Ray
Nicole Smith Ray
Co-Founder & Managing Partner
Circularity and Sustainability
Regulatory and ComplianceSustainability StrategyLifecycle AssessmentsCircular Design and StrategyCircular Supply ChainsReverse LogisticsAI Agents / LLMs / SLMsDigital InfrastructureB2B Marketplaces

Request Your Assessment

Tell us where you are. We'll show you exactly where The RHEO Group fits, and what you can accomplish from day one.

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